Explore K&L’s New Daily Tasting Experience—Open Cellar

K&L Wine Merchants

Introducing The K&L "Open Cellar" program!

Your New Daily In-Store Tasting Experience
Discover your next favorite wine at any K&L location with our ever-rotating menu of pours. Sample from three seasonal flights or explore 30 individual wines, all preserved via Coravin for freshness. Later this year, we’ll add WineEmotion dispensers for even easier access to these exceptional selections—so there’s always something new to taste!

When to Visit
Open Cellar is available daily, except when another event is scheduled. Come by Tuesday-Sunday to see what’s being poured. Whether you pop in for a single taste or sample a full flight, Open Cellar lets you explore incredible wines at your own pace. Enjoy!

We offer three tasting tiers—Discovery, Benchmark, and Cellar—featuring everything from under-the-radar direct imports to overperforming classics and collectible icons.

K&L Open Cellar Series
Program Hours
Sunday - Thursday: 11am - 6:30pm
Friday: 11am - 3:30pm
Saturday:
San Francisco + Redwood City: 11am - 12:30pm, 5pm - 6:30pm
Los Angeles + Culver City: 11am - 2:30pm

Join Us for the Open Cellar Launch Party!

All Stores | Friday, March 14^th | 4:00pm - 6:00pm

A free RSVP guarantees your spot, but wines are available for purchase individually.

4:00PM-6:00PM — K&L San Francisco
4:00PM-6:00PM — K&L Redwood City
4:00PM-6:00PM — K&L Hollywood
4:00PM-6:00PM — K&L Culver City

At our launch event, we’ll be highlighting this exciting new program. Rather than a traditional tasting, Open Cellar lets you take full control of your experience: choose from 30 rotating wines, available in 2 oz. pours, starting at just $5 each. Tastings will be available during regular store hours, so you can explore great wines whenever you visit. The program is typically closed Friday evenings so we can run our normal event programming, but our launch party will be the exception this week.

Try a single pour, build your own flight, or choose from our curated selections—it’s entirely up to you. We hope to see you there!

Browse our current selections below!

Missed an offer? Check out recent opportunities at our Email Archive page.

Email: wine@klwines.com
Phone: (877) KL-WINES (Toll Free 877.559.4637)
K&L Wine Merchants 3005 El Camino Real Redwood City, CA 94061 USA
San Francisco, Redwood City, Hollywood, Culver City

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