Today's Product Highlight is crafted by us and sponsored by our friends at Setapp.
You shipped the app. Now comes the part nobody warns you about.
Billing across dozens of countries. Licensing agreements. Tax compliance. Customer support for users you haven't met yet. And if your app does anything with AI, add provider management and infrastructure costs to the pile. None of that is why you started building β but all of it is now your problem.
Setapp is trying to take it off your plate.
You probably know Setapp as the subscription marketplace β one monthly price, hundreds of Mac apps. On May 21st, they turned toward developers. The pitch is simple: list your app, reach users who are already looking, and let Setapp handle the business layer.
You can finally sell how you want. Setapp used to be membership-only. Now you can sell individually, through the subscription, or both. If you've ever wanted to set your own price and own the transaction, you can.
The users are already there. This isn't a new marketplace you're betting on. Setapp has an established base of Mac users who pay monthly to find and try quality apps. Getting listed means getting in front of people who showed up specifically to discover things.
AI Gateway β one API instead of five. If you're building anything AI-powered: one API for OpenAI, Anthropic, Google, and others, with cost optimization built in. It's not glamorous, but it saves real time.
The numbers: up to 90% revenue share, 24-hour review turnaround, users in 110+ countries. Licensing, billing, taxes, support β Setapp's problem, not yours.