😸 Claude's new Cowork space

gm legends. It’s Sunday.

New week, new products and advice. This week: get the secret sauce behind Cursor’s launch successes, learn how Basedash built an AI agent to 10x its product activation rate, check out the Claude Cowork beta, and stick around for 5 of our favorite launches.

Important stuff is below. Stop skimming and start reading.

P.S. Launching soon? We’d love to hear about it → editorial@producthunt.co 🫶

READY FOR LAUNCH

Reverse-engineer Cursor's launches

Cursor launched five times on Product Hunt in 2025, hitting the top-5 for the day each time. While it certainly helps that Cursor is a beloved product, we’ve got a lot of those on Product Hunt. How exactly does Cursor do it?

Fmerian investigated and found five factors behind their successful launches. Now, we’re not guaranteeing that you’ll shoot to the top of the rankings, but we do think it’s worth studying success.

FOUNDER STORIES

We let AI drive our product roadmap (and it 10x’d our activation rate)

By Max Musing, founder of Basedash

“We’ve been growing really fast (30%+ MoM ARR) at @Basedash since launching last year. Most of that growth has been the result of hard work, but we’ve also had a secret weapon: an AI agent that acts as both a data analyst and a PM, working 24/7 to optimize our product’s activation and conversion rates.

“For decades, companies have been making product decisions based on intuition and manual data analysis. We wanted to see what would happen if AI could take the wheel completely.

“We originally built this AI agent as an internal project last June, and since then, it’s improved our activation rate by 10x. Yes, that’s accurate—we went from 5% activation in June to now being over 50% (chart [above] generated in Basedash, of course 🙂).

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IN THE NEWS

Cowork, work, work, work, work

Anthropic released Cowork, a desktop agent inside the Claude macOS app. You point it at a folder, and it can sort and rename your downloads, pull data out of screenshots, spin up spreadsheets and docs from notes, and even handle web chores through a Chrome connector when it needs a browser.

TechCrunch said it’s a “more accessible version of Claude Code” that requires “far less technical savvy to set up.” Wired called Claude Cowork “a pleasant surprise” in a sea of “shitty agents.” And CNET reminded readers that it’s a powerful application that is nonetheless “still in early access, so be cautious” with what you use it for.

Product Hunt users already have plenty to say about how they might use this tool — and how it may just replace their microapps.

Weekly

Leaderboard highlights

	Atlas.new — The AI agent for maps and spatial data Atlas.new lets you turn spreadsheets and location data into interactive maps in the browser. Upload a CSV or hook up a sheet, style layers, add filters and basic logic, then share a link so people can explore instead of staring at another table. No GIS software, no custom frontend, just data in and a usable map out.	▲ 489
	PicKey AI — Secure your master password with a fun memory you love! PicKey AI turns your favorite photo plus a little 3D character into your master password. You log in by recognizing that image instead of typing a string, and MagicPass spins up strong, unique passwords for every site on the fly without ever storing them in a vault. It works across mobile and browser so you keep one visual key and let the app handle the rest.	▲ 328
	Simpl. — A pleasant Postgres browser for working with real data Simpl is a pleasant Postgres browser for working with real data. Simpl gives you a fast UI to browse tables, follow relationships by clicking through, filter with type-aware fields, and make quick inline edits without spinning up a whole internal tool. It connects straight to your database, runs queries in real time, and is a one-time purchase instead of another monthly line item.	▲ 331
	MTV REWIND — 24/7 music video streaming-MTV when it actually played music MTV REWIND is a 24/7 music video site that recreates old-school MTV. You get tens of thousands of videos from the 70s through today, split into themed channels like decades, Yo! MTV Raps, Headbangers Ball, TRL, Unplugged, and more. No ads, no login, no algorithm, just random shuffle doing whatever it wants while you work, cook, or spiral.	▲ 243
	Kiki for Mac — The accountability monster that keeps you focused on a task Kiki for Mac is an accountability monster that lives on your desktop and keeps you honest about the thing you said you would do. You pick one task, choose the apps you actually need, hit start, and it sits there typing away in the corner while you work. Wander off into side quests like Notion tweaks, Slack, or YouTube and it reacts with chaos, from small nudges to lights flickering and fake fires, until you get back to the job at hand.	▲ 292
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