These prints ALWAYS sell out → 50% OFF Holiday PJs

Dec 1, 2025, 2:01 AM•primary

plus unlock a year of free shipping with any order $50+

Shop 50% off rainbow forest

Shop 50% off cozy bears

Kids organic long sleeve PJ top in rainbow fair isle

Adult organic PJ pant in rainbow fair isle (unisex fit)

Shop 50% off fair isle

Ends Soon: 40% off everything + Unlock Free Shipping for a YEAR!

50% Off ALL Holiday Family PJs! Shop a rainbow of mix-and-match prints in organic cotton, flannel, and fleece.

Free Shipping for a Year: Place any order of $50 or more after discounts by December 2, 2025 at 11:59pm PST, and you will be automatically enrolled in free shipping no minimum through December 2, 2026 at 11:59pm PST. No code necessary. You will receive an enrollment confirmation email within 24 hours of placing your qualifying order.
 
Cyber Sale: 40% off all items, prices as marked; clearance items at 50% off, prices as marked. Promotions and discounts may not be used for the purchase of digital gift cards or gift bags. Primary reserves the right to modify or cancel promotions at any time.

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530 7th Ave. Suite 1902 New York, NY 10018
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