Under $15 📢 Summer Styles Going Fast

Jun 9, 2025, 1:00 AM•primary

Hi there,

Psst… we’re super excited about our Big Summer Sale happening now, and wanted to flag a few of our favorite styles at amazing prices—but hurry, these summer deals are going fast!

Here are under $15 hidden gems for kids not to miss:

Summer PJ separates in amazing prints AND organic cotton ($11.50 each)
The perfect pocket dress ($15) plus under shorts ($7.50)
Rash guards in waves, pinwheels + garden party prints ($12.75-$14.75)
StayCool "uniform" short ($13.75) and running short ($11.75)
Sun hats, bucket hats, and StayCool baseball caps (all under $12)
Shop all sale styles for kids →

And here are amazing deals for baby, too:

Summer PJ zip shorties in super cute prints ($14.50 + under)
Fast-selling swim diapers (starting at $5.75)
Organic bodysuits in snail, ladybug, and bee prints ($9.75) plus matching organic shorts! ($8.75)
All dresses + rompers are on sale, including these picks: bubble shortie in awning stripe and gauze henley tank shortie (both just $11.75)
Shop all sale styles for baby →

And in case you didn’t know: ALL swim, ALL dresses, and ALL baby is on sale plus clearance is up to 60% OFF so now’s the time to stock up on anything they need for the season ahead!

Happy shopping for summer,
Team Primary

Sale is limited time only, while supplies last. Sale prices as marked and subject to change. Promotions and discounts may not be used for the purchase of digital gift cards. Primary reserves the right to modify or cancel this promotion at any time.

©Primary Kids Inc. 2025
530 7th Ave. Suite 1902 New York, NY 10018
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