Never judge a book by the cover

Apr 27, 2024, 4:04 PM•beardbrand

BOTTLE VS. SKINThey say never judge a book by the cover because you don’t know how it will be until you really get into it. It’s good advice.
It’s also good advice to never judge a fragrance by the bottle. More specifically, never judge a fragrance by how it smells in the bottle.
Here’s why…
Everyone’s skin consists of different chemical compounds that combine to create a unique, individual scent. When you apply a fragranced product to your skin, your unique scent blends with the applied scent. This creates a new scent that’s unique to you. Cool, right?
But this is also why it's vital to try a fragrance on your skin before fully judging it.
What smells ordinary or listless in a bottle oftentimes blossoms into something deeply complex as it has time to open up. As the fragrance goes through its lifecycle, you may start to smell fragrance notes that weren’t initially there.
Try it out with a Beardbrand product like Eau de Parfum, Utility Oil, or Utility Balm. Smell it in the bottle, apply it to your skin, and then take note of how it smells as it opens up.

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