How many newsletters do you subscribe to? How many of them do you actually read? If you’re anything like me, you’re probably familiar with the Gmail storage warning, and there’s a good chance that at least 50% of it is due to unopened newsletters.
People are busy, and reading newsletters isn’t always practical. You could be focused on work, commuting, and spending time with family. That’s why Beehiiv, the newsletter platform founded by early Morning Brew employees, has launched Audio Newsletters.
For writers: Once you’ve finished your piece, you can navigate to the email settings tab and enable audio transcription with the press of a button. From there, you can pick from twelve different human-like voices to narrate your newsletter.
For readers: When you receive a newsletter, you’ll notice a new audio player sitting at the top of the email. All you have to do is click play and start listening to the newsletter. You can focus on whatever other tasks you have while digesting that newsletter you promised yourself you would read.
Alongside audio newsletters, Beehiiv also announced some other features designed to improve the newsletter experience for writers, such as click maps, which are a visual representation of what your readers are clicking on so you can see what’s working and what’s not.