Hi friend,
In 2017, I left my corporate job at EstΓ©e Lauder to create a body care line inspired by the Caribbean skincare rituals I grew up with in Guyana. Every day, my grandmother would slather me in coconut oil β not just for softness or scent, but as a way of showing love. That memory stayed with me. And it became the foundation of this brand.
OUI the People started with a single-blade razor to solve my own skin concerns, and has since grown into a collection of award-winning products that hydrate, exfoliate, and celebrate skin β not "fix" it.In February, we entered a new chapter with our debut Eau De Parfum, SOUK HONEY. You asked for fine fragrance that met the standards of our body care β and you made SOUK HONEY our best-seller. So I got back in the lab.
Which brings me to why Iβm reaching out today:On June 13th, weβre launching a brand-new product in both signature scents β Orange Blossom and Souk Honey.
This innovation is deeply rooted in tradition β passed down from the sistahs and the aunties β and reimagined for modern bodycare rituals.
You can be among the first to shop it here.
Thank you for being here. I canβt wait for you to try what weβve created for you.
With love,
Karen
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