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ICYMI: a New Ultraplush Color

Jul 20, 2026, 2:22 AM•italic
Plus, a new exclusive bundle.
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Hey there,

Before Havana officially launches next week, I wanted to write you directly — early access just opened, and I didn't want you to miss it.

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Here's what we launched this weekend:

- A new colorway of our best-selling Ultraplush — Verdant Stripe: deep green with a chic cream stripe.

- The Havana Collection Set — $249 (58% off), with the rest of the new Havana towel designs inside, a week before anyone else.

Plus, today only you earn 3x credits back when you buy any Ultraplush Towel or the New Havana Collection Set.

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Green sells out first here (Moss and Deep Forest both did), so I wouldn't wait!

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Shop the Havana Set →

Jess | Head of Product

p.s. 3x credits ends at 12AM PST.



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