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Exploring Longines’ Multifaceted Approach To Modern Watchmaking (And Design)

Mar 14, 2024, 3:07 PM•hodinkee

Longines Avigation 'BigEye'

Exploring Longines’
Multifaceted Approach To Watchmaking

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Whether it's the 190+ year watchmaking history factor, extensive design archive, relatively approachable pricepoint, status as a cardholding member of the Swatch group, or penchant for a vintage-revival well-done, Longines has long established itself as a household name among enthusiasts and watch newbies alike. Given the whole founded-in-1832 factor, the early history of Longines history could be an entire essay in and of itself. In the middle of the 20th century, Longines was an absolute powerhouse.

It's fascinating how a brand must simultaneously continue the pursuit of innovation that marked their early success, allude to their distinct legacy, and craft a long-lasting yet easily identifiable aesthetic identity, all while appealing to the ever-changing demands of the contemporary watch wearer. With this balance in mind, I've rounded up my favorite watches from Longines currently available in the Shop, from the vintage-inspired and the modern tool watches to selections decidedly in between.

Longines Heritage Classic 'Sector'

Longines Heritage Classic 'Sector'

Longines Hydroconquest GMT

Longines Hydroconquest GMT

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