I LOVE NY ® x Highsnobiety: Shop Now

1:00 PM (Today)•highsnobiety

I LOVE NY® is among the world’s most iconic logos, often seen on casual merch and tourist paraphernalia.

Our latest collaborative capsule, launched this week at our Highsnobiety New York pop-up, elevates it into premium streetwear staples, including special projects with Sebago and XL Extralight®.

SHOP HIGHSNOBIETY X I LOVE NY ®

Starting from base layers, the collection includes a fleece hoodie and two short-sleeve tees in premium cotton, finished with co-branding details.

For a sleek monochrome twist, we designed a modern city uniform: a lightweight nylon half-zip jacket with matching shorts. Here, the I LOVE NY® logo appears in black and white, paired with Highsnobiety branding on the back.

The drop rounds out with must-have accessories, snapback caps, heavy cotton socks, and a silver keychain, all finished with co-branding details celebrating the collaboration.

SHOP HIGHSNOBIETY X I LOVE NY ®

A standout piece is our three-way collaboration with heritage shoemaker Sebago. Taking their classic Dan Loafer in pure leather, we subvert the elegant boat-shoe silhouette with subtle I LOVE NY® branding near the heel, leading to a playful dialogue between timeless craft and street-inspired style.

Finally, for ultimate functionality, our project with XL Extralight® introduces modular bags with unique logo co-branding. Available in horizontal and vertical silhouettes, each is designed for movement and ease across the city.

SHOP HIGHSNOBIETY X I LOVE NY ®

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