This Thursday 🗽 Not In New York

Sep 2, 2024, 1:01 PM•highsnobiety

NOT IN NEW YORK IS ALMOST HERE

Taking place alongside New York Fashion Week, we are taking over the Big Apple with our next "Not In" City Series — Not In New York.

This year, we've teamed up with various institutions across fashion, music, hospitality, and gastronomy to create a series of limited-edition product drops.

The new collection honors iconic NYC establishments like The Standard, the High Line, Scarr’s Pizza, and Sant Ambroeus. It features a variety of items, from stylish hotel merchandise to cozy intarsia knit sweaters, and more.

We’ve also enlisted Blue Note Records to create a new collection in honor of its contribution to jazz music over the past 85 years and teamed up with Honey Dijon for a limited-edition tee.

The release also includes new accessories from Marland Backus and XL Extralight adorned with charms and graphics that pay homage to our second home.

In addition to our own in-line collection, Not In New York includes footwear collaborations with KEEN and a New York-themed version of Paraboot's classic Michael derby.

Launching on Thursday, September 5, the Not In New York collection is a culmination of our love for the city. If you're in the area, don’t miss our Pop-Up Store at The Standard, High Line, where you can check out the new collection.

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