Expert picks from a Men's Fashion Director

May 10, 2024, 10:08 PM•hawthorne

AAPI SPOTLIGHT NORDSTROM FASHION DIRECTOR: JIAN DELEON Meet Jian DeLeon – Men's Fashion Director at Nordstrom and a pillar of the NYC fashion community. We caught up with our friend to talk haircare, heritage, and his favorite cologne.

What role does self-care play in your personal style? JD: Grooming and good style go hand-in-hand. Taking care of yourself is an essential part of the morning ritual of getting dressed. It helps set the tone for the day. Are there any self-care habits from your upbringing that you still partake in? JD: I grew up with 3 older sisters, so they made sure I had good, simple grooming habits. And I’ve always been influenced by my dad for my hair habits, which is combing it back and sticking with a product that works – for me, it’s always been Hawthorne’s pomade. Shop Pomade

What’s a scent from your heritage you’d love to see in a cologne? JD: There’s something equal parts nostalgic and masculine about the way my grandmother’s house in Parañaque used to smell. It was a combination of the climate and that warm aroma that would instantly hit you when you walked in. Lastly, out of the colognes at Nordstrom, which is your pick? JD: I’d definitely recommend Mineral Wave. Shop Mineral Wave

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