Finally, an Affordable Diver in the Year’s Hottest Color

The Year’s Hottest Watch Color Is Now Available in Affordable Diver Form

The watch is also perfectly sized and completely kitted out with top-notch specs.

Today in Gear: New Releases in Tech, Style, Motoring, Outdoors and More

Your daily snapshot of what’s new in gear, independently curated by our editors.

Today’s Best Deals: Save on Hi-Fi Streamers, Cast Iron Skillets and More

The best products, the best prices. No exceptions.

Searching for Surf in a 2025 4RunnerTRD Off-Road

With the help of pro surfer and filmmaker Hunter Jones, we traveled California’s iconic coastline in search of uncrowded waves.

Prime Day 2025: The Best Real Deals on Great Gear We’ve Found So Far (Updated)

We're digging through the flood of blinking discounts, mystery-brand gadgets, and coupons for stuff nobody asked for, so you won't have to.

Ikea’s First Post-Sonos Speaker Blends Affordability with Eye-Catching Design

Following the announcement of its Sonos breakup, Ikea has introduced a new range of speakers that focuses on "affordability and simplicity."

Costco Is Quietly Selling This Fan-Favorite Seiko Watch for a Ridiculous Price

Even at full price, the 5 Sports SKX is a shining example of value. So how about 45 percent off?

This Stunning New Suzuki Motorcycle Shows Just How Awesome a Fairing Can Look

Even naked bike super fans will have a hard time not falling for the spectacular retro stylings of the GSX-8TT.

At These Prices, Levi’s Is Basically Giving Away Some of Its Best Jeans

From 100% cotton 501s to the roomy and stretchy 541s, Prime Day is the best time to pick up some new Levi's, and we even threw in some jackets.

The Newest Longines Legend Diver Will Have Everyone You Know Taking a Second Look

The iconic luxury dive watch is quite the stunner, thanks to its striking new design.

Nike’s Futuristic Performance Sneakers Are Some of Its Most Intriguing Yet

Once again, the Swoosh proves its mettle as a trailblazer in the athletic shoe category with some groundbreaking hypercar-like footwear.

These Beautiful Audiophile Loudspeakers Make Wireless Hi-Fi Easy

Easy? Yes. Affordable? Hell no.

Yeti Just Brought Back Its Coolest Colorway, Adding It to Even More Gear (Exclusive)

The rumors were true. Camo is back in Yeti Nation, for real this time.

Citizen Puts Japanese Craftsmanship on Full Display with One of Its Finest Watches to Date

To celebrate the 30th anniversary of its Eco-Drive technology, the brand goes all-in on a timepiece that exemplifies its cultural heritage.

This Super Affordable Modular Mini Multi-Tool Is a Minimalist’s Dream

The Roxon Flex Mini Companion offers many of its big brother's compelling features in an even more compact package.

A Stout Tool-Watchmaker & Legendary Automotive Tuner Teamed Up for a Killer Chronograph

Renowned German brands Stowa and ABT Sportsline teamed up for a watch to celebrate the 24 Hours of the Nürburgring race.

This Elite, Deceptively Light Cast Iron Skillet Might Be the Best Prime Day Deal

Our long-standing pick for best overall cast-iron skillet just hit the lowest prices we've ever seen on Amazon in over a year.

This Minimalist Sports Watch Comes from a Brand You Wouldn’t Expect

Even if you're an avowed hater of this brand, this watch will change you're mind.

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Finally, an Affordable Diver in the Year’s Hottest Color

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