Introducing You Should Know Her

Tue 3:07 PM•cuyana

Introducing our newest series, a place for us to spotlight the cool women we know who have built incredible lives for themselves. Here we catch up with them as they pack their System. Meet Laura Brown. She doesn't really have a job title anymore. She's an author, founder, entrepreneur, and some days, she's all those things before lunch. Despite being hard to categorize, she represents creativity, humor, values, trust, and community. Laura's got some insightful thoughts on what it takes to build something new.

Q Do you feel like you've outgrown job titles? A "Oh, 100%. But it's not just me. The workplace is no longer linear. There's more freedom out there. I never wanted to be constrained by a specific title. I always wanted to do it all. Now, after a long career and many 'official' titles, I finally can."

Q What's been the most surprising thing about building something new? A "Not surprising but edifying: people show up for you. My husband Brandon calls it "the Johnny Appleseed Theory." Throughout your career, you're constantly throwing out little seeds. Before you know it, and most importantly when you need it, you have a whole orchard."

Q Do you feel more ambitious now or more intentional? A "Both. For me, ambition, or success, comes from freedom and mobility. Right now I'm focused on building community with both our platform for 'All the Cool Girls' and my work with (RED). Bring people together, make them feel seen and welcomed, and you'll be amazed at what you can build. It's that simple."

Q How do you map out goals for each "hyphen" and do they overlap? A "Ha, you're presuming I have a map! I'm more guided by intuition, ye olde gut feeling. I've never really mapped anything out. I see it more as editing. Placing focus on one thing at a time, so (hopefully) things come together as a cohesive whole."

Cuyana

291 Geary Street, San Francisco, CA 94102

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