From Bed Bath & Beyond’s CEO—Here’s what we’re building together

Dear Bed Bath & Beyond Family,

If you’ve ever walked into a Bed Bath & Beyond looking for just one thing and walked out with five… welcome. You’re among friends.

For more than 70 years, Bed Bath & Beyond has been part of people’s lives: First apartments. College dorms. Wedding registries. First homes. New babies. New chapters. You know us for the bed stuff. You know us for the bath stuff. You definitely know us for the 20% off coupon (and that’s not going anywhere 😉).

But I want to tell you something important. We don’t just sell towels. We exist to be there for you when life happens at home.

I’m writing to you today because I’ve decided to take on a bigger role as CEO — not because the title matters, but because the responsibility does. I want to make sure this company stays true to what made it special in the first place, while also making it even more helpful for the way people live today.

Here’s the simple idea behind everything we’re building: Your home isn’t static — and neither are you. Life changes. Needs change. Families grow. Kids move out. Parents move in. You rent. You buy. You renovate. You fix things. You protect what matters. Sometimes all at once. Our job is to make that easier, more affordable, and a whole lot less overwhelming.

What does that actually mean? It means Bed Bath & Beyond is becoming the most customer-centric home company possible, built around you — not just transactions.

We’re doing that in three big, simple ways:

1. The stores & brands you know and love. Our stores, our website, and brands like Bed Bath & Beyond, Overstock, buybuy BABY, Kirkland’s, and others are where relationships start. It’s where you can walk in, ask a real person a real question, use your coupon, and feel confident about what you’re buying. These are the places you already trust — and we’re making them better, easier, and more connected.

2. Smarter tools that work for you. We’re using technology and AI to communicate with you the way you want — whether that’s email, text, app, in-store help, or all of the above. Not spammy. Not complicated. Just helpful. That same technology helps us recommend the right products (not more products), make sure items are in stock when you need them, protect warranties and purchases automatically, and save you time and money. Think of it as a smarter Bed Bath & Beyond that actually remembers you.

3. Being there for the big moments. This part matters a lot to me. Buying a home. Fixing one. Renovating. Protecting it. Making it affordable. These are some of the biggest financial and emotional moments in people’s lives — and they shouldn’t be scary. We’re building services and tools that help when it matters most, so Bed Bath & Beyond isn’t just there when you need new sheets — but when you need support, answers, and trust.

Why are we doing all of this? Because trust matters more than growth. Because relationships matter more than transactions. Because being helpful matters more than being flashy. We’re rebuilding this company the right way — carefully, responsibly, and with you at the center of every decision. No shortcuts. No complexity. No forgetting what made this brand special in the first place. I’m personally accountable for that.

Thank you for letting Bed Bath & Beyond be part of your home for so many years. We’re just getting started — and we’re building this next chapter with you.

Warmly,

P.S. We don’t just sell towels.